Leisure Services Management - Geotourism Destination Management Career Program

Degree offered

Associate in Science in Business Administration (Leisure Services Management - Geotourism

Destination Management Concentration)

Credits required 63/64

Dean William Berardi

Program contact Cecil Leonard, Department

Chair and Professor of Business Administration, ext. 2415

Program Goals Statement

The program provides skills needed for professional tourism planning that guides a community’s growth and protects its resources. Students earn an associate degree from BCC and are eligible

for a certificate from George Washington University. It focuses on development of sustainable tourism operations that honors a community’s values and goals.

Student Learning Outcomes

See Learning Outcomes.

Program Information

The Tourism Destination Management and Marketing Certificate program is delivered under a contract with George Washington University International Institute of Tourism Studies in Destination Management. All tourism courses are taught by practicing tourism professionals trained or endorsed by George Washington University.

Recommendations

A four-credit science course aids transfer.

After BCC

The program is designed for tourism destination managers, marketers, developers, tour operators, business owners, planners, and others who want to accelerate their careers in tourism development.

Graduates may work in local, regional, or national planning organizations.

Infused General Education Competencies

Ethical Dimensions, Multicultural Perspective

Degree Requirements

General Courses

CIS 111Introduction to Business Information Systems

3 credits

CSS 101College Success Seminar

1 credit

ECN 111Principles of Economics — Macro

3 credits

ENG 101Composition I: College Writing

3 credits

ENG 102Composition II: Writing about Literature

3 credits

HST 112The West and the World II

3 credits

Total Credit Hours:16
CSS 101: (or completion of Division 3 First-year Experience Summer or Intersession orientation or documented First-Year Experience or equivalent)

Choose one of the following

COM 101Fundamentals of Public Speaking

3 credits

COM 114Professional Speaking

3 credits

Total Credit Hours:3

Elective Courses

Elective - Science

3-4 credits

Total Credit Hours:3-4
See General Education Competency Courses - Scientific Reasoning and Discovery for course listings

Core Courses

ACC 101Principles of Accounting I

4 credits

BUS 111Business and Financial Mathematics

3 credits

COM 241Public Relations

3 credits

MAN 101Principles of Management

3 credits

MAR 101Principles of Marketing

3 credits

RMN 118Workshop in Team Development and Managerial Communications

1 credit

BUS 130Introduction to Geotourism

3 credits

BUS 131Principles of Community-based Tourism

3 credits

BUS 132Geotourism Management

3 credits

BUS 133Strategic Geotourism Marketing

3 credits

BUS 134Geotourism Assessment

3 credits

BUS 135Seminar in Geotourism

3 credits

CED 210Cooperative Work Experience I

3 credits

Total Credit Hours:38

Program Electives – choose one of the following

BUS 112Personal Financial Planning

3 credits

BUS 113Introduction to Business Functions and Practices

3 credits

BUS 251Business Law

3 credits

BUS 253Corporation Finance

3 credits

BUS 155Business Ethics

3 credits

BUS 260International Business

3 credits

MAN 251Human Resources Management

3 credits

MAN 152Purchasing

3 credits

MAN 290Managing an Enterprise

3 credits

MAR 255Advertising Principles

3 credits

Total Credit Hours:3

Recommended Course Sequence - Fall Semester 1

BUS 111Business and Financial Mathematics

3 credits

BUS 130Introduction to Geotourism

3 credits

BUS 131Principles of Community-based Tourism

3 credits

CSS 101College Success Seminar

1 credit

ENG 101Composition I: College Writing

3 credits

MAN 101Principles of Management

3 credits

Recommended Course Sequence - Spring Semester 2

ACC 101Principles of Accounting I

4 credits

BUS 132Geotourism Management

3 credits

CIS 111Introduction to Business Information Systems

3 credits

ENG 102Composition II: Writing about Literature

3 credits

MAR 101Principles of Marketing

3 credits

Recommended Course Sequence - Fall Semester 3

BUS 133Strategic Geotourism Marketing

3 credits

BUS 134Geotourism Assessment

3 credits

ECN 111Principles of Economics — Macro

3 credits

HST 112The West and the World II

3 credits

And

COM 101Fundamentals of Public Speaking

3 credits

Or

COM 114Professional Speaking

3 credits

Recommended Course Sequence - Spring Semester 4

Program Elective

3 credits

BUS 135Seminar in Geotourism

3 credits

CED 210Cooperative Work Experience I

3 credits

COM 241Public Relations

3 credits

Elective - Science

3 -4 credits

RMN 118Workshop in Team Development and Managerial Communications

1 credit

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